Mass Communication

Introduction:

mass-communicationMass Communication is the study of how the information related to entities and individual, communicate or transfers to the entire world at the same time. The information is generally disseminated using the newspapers, books, magazines, websites, blogs, radio, film and television. There is a rapid expansion in the mass communication industry in the last 10 years, with more and more news channels and media houses coming in to picture every year. Mass communication is actually, communicating those information that is not known to people around the globe, and thus to make information available to everyone, by using the latest technological platform, in the form of blogs, websites, and television.

If writing is your hobby, and you can present the things in an effective manner, if you love to take challenges, if you have got excellent communication skills, then a career in mass communication is waiting for you. Mass communication is one of the popularly emerging career fields with more and more students opting this as their higher career option.

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Mass Communication and Journalism:

When we talk about “journalism” it means a way of presenting the information by various medium including printed articles, blogs, and television. Whereas a journalist is a person who performs all these task of searching for information, editing it, writing article and presenting it, thus we can say that journalism is an integral part of mass communication.

Scope in Mass Communication

After completing your degree in mass communication, you can work in different sectors like reporting, writing, editing, photographing, broadcasting or cable casting news items and many others similar work profiles . There are two types of journalism in which you can work, i.e. first one is Print Journalism and the second one is Electronic (Audio/Visual) Journalism.

In Print Journalism you can avail jobs in newspapers, magazines and journals and can work as editors, reporters, columnists, correspondents, etc. In Electronic journalism you can work for Radio, Television and the Web. You can build your career in journalism, which is a highly paid and prestigious profession. It is the best job for those interested in gathering different news from various sources and then to mould it in different styles. One can also find job opportunities outside of India.

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Arts and Humanities Courses After 12th

Courses

If you are looking for a career in mass communication, then you must pass your class 12th with any discipline, but must be having excellent communication skills. After the completion of the class 12th you can go for the following courses:

  1. Diploma Courses (1 yr.)
  2. Bachelor of Journalism and Mass Communication (3 yr)
  3. Master of Journalism and Mass Communication (2 yr)
  4. Post graduate diploma in Journalism and Mass Communication (1 yr)

Eligibility and Admission

  • The candidate who is looking for a career in mass communication, must pass their senior secondary examination and have good communication skills.
  • The admission to the various courses on done on the basis of marks scored in the qualifying examinations.
  • Minimum eligibility for bachelor degree in journalism is 10+2 and for postgraduate degree courses, you must hold a bachelor degree in journalism or relevant field.
  • Some universities and college admit students on the basis of marks in class 12th followed by interview.

Most of the universities conduct their own entrance examination, and the marks scored by the candidate is considered for providing admission.  Some entrance tests which are organized for providing admissions in mass communication courses are listed here:

  • Amrita University (ASCOM Communication Aptitude test)
  • Indian Institute of Mass communication Entrance Exam (IIMC 2024)
  • AIMSAT (All India Media Studies Aptitude Test)
  • Xavier Institute of Communication Entrance Exam

Are there any good colleges to pursue mass communication?

Colleges Offering Mass Communication courses are:

  • Symbiosis Institute of Media & Communication, Pune (SET 2024)
  • Delhi College of Arts and & Commerce, New Delhi (Du Admission 2024)
  • Christ University, Bangalore.
  • Manipal Institute of Communications, Manipal.
  • Amity School of Communication, Noida.
  • Indian Institute of Mass Communication (IIMC)
  • Institute of Mass Communication Film and Television Studies (IMCFTS)

Career and Jobs

After completing the course, there is a huge demand from the news channels, TV shows, magazines, and various publishing firms and online news portals. The candidate can even work as a freelancer and work for many companies. The job profile in this field may depend upon the company in which you are working and your overall experience.

If you have good writing skills and excellent command on the language, if you can play with the words, then this career can get you to the great height. Looking at the current scenario of the media industry in India it is expanding at a rapid rate, more than five news channels are coming up every year so there is good opportunity for a fresher, to be a part of them and reach a good post in quick span of time. The top recruiters in this field include:

  • BBC
  • Star Network
  • CNN IBN
  • Viacom
  • NDTV
  • UTV
  • TV Today
  • Zee Network

The major job profiles in this sector include:

  • TV Anchor
  • News Editor
  • Senior Journalist
  • Junior journalist
  • Screen Writer
  • Editor at large

These are some of the coveted designation in mass communication, besides these an individual can work as a Camera man, assistant director, producer, screen writer, video jockey etc.

Job opportunities after mass communications are disc jockey, advertising, journalism, film making, publishing and printing, radio jockeying, video editing etc.

Salary

The salary in this profession may depend your skills and experience; you can start your career as a correspondent or news reporter, the salary in this period could be Rs. 10,000 to Rs. 20,000. After some experience, you could be working as an editor or an anchor, the salary in this profile could be around Rs. 25,000 to Rs. 40,000 per month. If you have got enough experience and expertise in a particular field then you can easily make a six figure income.

Books and Study Material

Study from good books matters a lot in studies. Here we have listed some books which have been compiled by our experts:

  • Mass Communication in India (4th Edition) by Keval J. Kumar
  • Mass Media And Communication In Global Scenario by Ratnesh Dwivedi
  • Cases in Communications Law by John D Zelezny
  • Media Planning: A Practical Guide by Jim Surmanek
  • Media/Impact: An Introduction to Mass Media by Shirley Biagi
  • Mass Communication Theory: Foundations, Ferment, and Future by Stanley J. Baran
  • Introduction to Mass Communication: Media Literacy and Culture by Stanley J. Baran
  • The Dynamic in Mass Communication by Joseph R. Dominick
  • Selling the Dream by Guy Kawasaki

For more information regarding Mass communication, ask your queries below in the comment box.

34 Comments

  1. I m a engg in private orgnization. I want to improve my communication skill for my future growth. How can I improve it. Can u suggest me a better course to improve myself

  2. I’m a student of third year BA mass communication, will MBA in communication management will be good for me to pursue after graduation? and which is better Post graduation Diploma certificate or Masters certificate?

  3. I really want to a journalist, and there are no institutes here in Nigeria and am a very good writer, please I need he’ll.

  4. I am currently in my final year of bcom …and i want to do masters in mass comm .i want ask are there any fields where i can use knowledge of bcom in mass communication

  5. I have Completed my 12th….with science decipline..now i want to make my career in mass communication….please help give me detail regarding course and eligibility…date of registration…please…..

  6. I was passed 12th with arts and i wanna to bright my carrier in electronic media… is it possible for me or not becoz i was passed 12th with arts so i think…. you know wat i mean.. sir please help me by your guideness bcoz i don’t wanna to waste my years ….!!

  7. Sir as nw im dng my 2nd ba journalism and i dnt no wat to.do after this wil u guide me for this..,as my writing is nt good,.
    And ya i want to do news anchoring in hindi channel..
    I want to go in broadcasting. So.wil u pls guv me some idea’s
    Thank u..

  8. I am 12 th class student with medical can i go for journalism as an anchor if yes what are the best course for me.

    Thank you

  9. Iam Maltesh c s stadying In BA 2 year jarnalisum DTP copliting and any working TV channels and other channels please give me one chance.

  10. I’m pursuing engineering in electronics and telecommunications and always wanted to be a RJ. Now since I’m in the last year and soon a free bird after 3 months, just want to know the procedure to be one, also wanna know so I need to takeup any courses for the same?

  11. Sir me 12th class complcomplete kar chuka hu singing me carrear banana chahta hu sath hi mass comm. Bhi karna chahta hu. Mujhe kon se field join karni chahiye

  12. सर में 12th में हु और मैं मॉस कम्यूनिकेशन से डिप्लोमा करना चाहता हूं, आप मुझे इस कोर्स के बारे में विस्तार से बताये…..!! में आपके जवाब की प्रतीक्षा करूँगा ।

    1. yes you can pursue Mass Comm., you should have good communication skills, you should look for good colleges which have a good placement record.

  13. I am a B.com final year student and I want to do post graduation in public relations after completion of my graduation.Sir/Madam plz give me detailed info about scope in this field.

  14. सर में 12th में हु इस बार और आप मुझे इस कोर्स के बारे में विस्तार से बताये…..!! में प्रतीक्षा करूँगा आपके रिप्लाई का

  15. सर। मैंने अभी 10थ क्लास पास किया है। और मुझे सर रिपोर्टर बनना है। मास कम्युनिकेशन के बारे मैं विस्तार से बताये?

  16. I m student of BA 3rd year Education and Psychology. What is good for me MBA or MA Mass comm?? I heared not more long in journalism career, it is true or not? Please plz tell me soon as possible as.

    1. MBA is a better option, as you will have many job opportunities after the completion of this course.

  17. Thanks for sharing this useful info. I’m too interested in this field and planning to do BA in Journalism and Mass Communication from UTM University. Was surfing net to explore more and more about this field and landed up on your article. It has really boosted my confidence about my career choice. Keep coming up with such informative articles.

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